Financial Professionals Salt Lake City UT

Local resource for financial professionals in Salt Lake City. Includes detailed information on local financial professionals and professional accountants, as well as advice and content on specialists that offer financial consulting.
John Bird
Albion Financial Group
(801) 487-3700
812 East 2100 South
Salt Lake City, UT
James Zeberlein
Z Financial Planning LLC
(800) 918-1790
2150 S. 1300 E., Suite 500
Salt Lake City, UT
Kent Wilson
Wilson Financial Advisors, Inc.
(801) 355-5210
50 South 600 East, Suite 250
Salt Lake City, UT
Paul Winter
Five Seasons Financial Planning
(801) 272-0902
4505 S. Wasatch Blvd., Ste. 290E
Salt Lake City, UT
Ray LeVitre
Net Worth Advisory Group
(801) 566-6639
9980 South, 300 West
Sandy, UT
Debra Knotts
Albion Financial Group
(801) 487-3700
812 East 2100 South
Salt Lake City, UT
Thomas Fritz
Wilson Financial Advisors, Inc.
(801) 355-5210
50 South 600 East, Suite 250
Salt Lake City, UT
Denise Smith
Financial Planning Office LLC
(801) 466-4101
1308 South 1700 East, Suite 208
Salt Lake City, UT
David Swapp
Net Worth Advisory Group
(801) 566-6639
9980 South, 300 West
Sandy, UT
Robert Christenson
Net Worth Advisory Group
(801) 566-6639
9980 South, 300 West
Sandy, UT
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Tips for Choosing a Financial Advisor View More

Your advisor presents you with a “private” or “exclusive” investment opportunity. Her letter looks different somehow: maybe it’s not on her employer’s stationery, or it even bears the logo of another company. And though you’ve always done business at her office, this time she asks you to meet at a local café.

Look out. Your advisor could be “selling away”—offering you an opportunity that her employer does not know about or supervise. That could hurt you in two ways: not only could your money be going into unsuitable or fraudulent investments, but if they don’t work out, you may have no legal recourse against the employer.


    A broker uses the logo and “guarantee” of his former employer, an insurance company, to sell a tax-free corporate bond returning 32% a year. (If the mention of a former employer doesn’t send up red flags, the promise of a 32% return on a tax-free corporate bond should!)

    An advisor “sells away” an interest in a private partnership to a client. The client loses her $4 million and has no recourse to sue the employer.

    An advisor offers a client an opportunity to earn a preferred interest rate. The catch: the “opportunity” involves lending money to the advisor himself.


    Ask your advisor to verify—in writing—that his employer or company supervises the investment.

    Ask the employer or company directly whether it approves and supervises the investment.

    If your advisor is a sole practitioner, verify that she carries professional liability insurance.

    Remember that investments should always be regulated or supervised by third parties, with the risks and possible conflicts of interest fully disclosed.

from: CFP Board
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